The track is built on a heavy sample of Cheatham's 1983 disco hit "". Its success lies in its unapologetic simplicity:
: Much of its initial popularity was boosted by its use in a memorable Lynx (Axe) deodorant commercial featuring a man dancing through a series of scenarios. room_5_make_luv
"" by Room 5 (an alias for Italian producer Junior Jack ) is widely regarded as a quintessential "feel-good" house anthem. Released in 2003, it features the distinctive vocals of Oliver Cheatham and spent four weeks at number one on the UK Singles Chart. The Sound: A Masterclass in Simplicity The track is built on a heavy sample