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Sophisticated tools that recommend sizes based on specific body measurements and fit preferences (e.g., "slim fit" vs. "relaxed").
According to Newsweek's 2024 rankings , top-performing sites that effectively use these features include: J.Crew JD Sports Dillard's Nordstrom
24/7 assistance for common questions regarding sizing, payment issues, or order tracking.
Zoomable 360-degree views, videos of models walking in the garment, and high-quality images from multiple angles to convey fabric texture and drape.
Uses device cameras to let customers see how a garment or accessory looks on their body, which significantly reduces return rates.