A week later, they ran a user test. A grandmother, who usually struggled with tech, tapped through the app in seconds.
"That was easy," she shrugged. "I didn't even have to think about it." Don’t Make Me Think, Revisited: A Common Sense ...
He chopped his "Welcome to the Future of Freshness" intro down to a simple search bar. A week later, they ran a user test
The next morning, Steve started "Revisiting" his design with a common-sense lens: A week later