is a high-energy Afrobeat single by the Kenyan production trio Umoja Sounds featuring Zambian artist Jay Rox . Released on October 27, 2022 , the track serves as a standout collaboration highlighting the "trans-African" synergy between East and Southern African musical styles. Key Information Release Date: October 27, 2022.
A Kenyan-based powerhouse that prioritizes intentional, long-term collaborations over one-off sessions. They are known for their "East meets West and South" sound. DESIGNER - Umoja Sounds Ft. Jay Rox (Official Audio)
The official music video was directed by Enos Olik. Production and Context is a high-energy Afrobeat single by the Kenyan
Described as a "groovy yet mellow chorded banger," the track blends Afrobeat rhythms with Jay Rox's versatile delivery, which often alternates between melodic singing and sharp rap patterns. Production and Context Described as a "groovy yet
The track maintains a danceable energy with a loudness of approximately -8.089 dB and a high "danceability" rating. About the Collaborators
Umoja Sounds (comprised of Kevin Provoke, Ambrose "Dunga" Akwabi, and Robert Jakech) featuring Jay Rox . Producer: Produced by Fuad Mbici of Umoja Sounds.
Like much of Jay Rox's work, the track emphasizes African pride and modern aesthetics, using the "Designer" metaphor to represent quality, style, and elevated status.