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: Thorough, well-researched guides (like those found on Shopify's blog ) tend to earn more links because they serve as definitive resources.

: Incorporate data points, case studies, and original insights. According to Surfer SEO , posts in the 1,500–2,500 range are more likely to dominate the first page. : Thorough, well-researched guides (like those found on

Quality Over Quantity: The Word Count Debate for Content Length posts in the 1

The number is a significant benchmark in content marketing because a widely cited Backlinko study found that the average word count of a first-page Google result is exactly 1,447 words . 447 words .